Significant Growth in Turkey’s Tourism

Significant Growth in Turkey’s Tourism

Turkey celebrated a significant achievement in its tourism sector by welcoming a total of 17,809,078 visitors during the January-May period of 2024. According to data from the Ministry of Culture and Tourism, 15,784,213 of these were foreign tourists, with an additional 2,024,865 Turkish citizens residing abroad visiting during the same period. This bolstered the total number of visitors to 17,809,078.


Increase in Foreign Visitors


In May 2024, the number of foreign visitors to Turkey rose by 14% compared to the same month in 2023, totaling 5,130,119. Over the January-May period, the number of foreign visitors grew by 12.47% compared to the same period in the previous year.


🌍 Germany Sent the Most Tourists


In May, the Russian Federation was the largest contributor of visitors to Turkey, with 739,017 visitors, marking a 15.32% increase. Germany followed with an 18.12% rise and 729,505 visitors, while the United Kingdom ranked third with a 21.62% increase and 550,592 visitors. Bulgaria and Poland were also significant contributors.


Top Visitor-Sending Countries in the First 5 Months


Major contributors to Turkey's tourism included:

📍 Germany: 16.20% increase, 1,122,930 visitors

📍 Russian Federation: 1,078,294 visitors

📍 Iran: 51.78% increase, 946,437 visitors


These countries, followed by Bulgaria and the United Kingdom, have played a pivotal role in the economic boost and international recognition of Turkey’s cultural and natural attractions.


Main Reasons for Visits: Tourism and Entertainment Lead


During the aforementioned period, 63.6% of visitors came to Turkey primarily for “tourism, entertainment, sports, and cultural activities.” The second major reason was “visiting relatives and friends” at 22.4%, and “shopping” was the third at 6%. Turkish citizens living abroad mainly visited for “family and friend visits” at a rate of 70.4%.


Spending of Turkish Citizens Living Abroad


  • Number of citizens traveling abroad: Increased by 26.3% to 3,142,263 people.
  • Tourism expenditure: Increased by 36% year-on-year to $1,968,374,000.
  • Personal expenses: $1,664,310,000
  • Package tour expenses: $304,064,000
  • Average expenditure per person: $626


As Turkey continues its successful performance in tourism, its economic contributions and international recognition remain on the rise.


📢 Frequently Asked Questions About Turkey’s Tourism


What Is the Main Purpose of Visits from Germany to Turkey?


Visitors from Germany primarily come to Turkey for “tourism, entertainment, sports, and cultural activities,” making up 63.6% of the visitors. They explore Turkey’s historical and cultural richness, enjoy its natural beauty, and participate in various activities. The vacation opportunities on the Mediterranean and Aegean coasts are particularly popular among German tourists. In cities like Istanbul, attractions include museums, historical sites, and shopping.


What Are the Preferences of Russian Tourists Visiting Turkey?


Russian tourists predominantly choose Turkey for vacations, particularly for its sea-sun-sand destinations and cultural experiences. Top holiday spots like Antalya, Alanya, and Marmaris are favorites among Russian tourists. Istanbul’s historical and cultural attractions also hold significant appeal. The hospitality and high-quality services, along with visa-free travel options, greatly influence Russian visitors' preferences.



The summer months, especially July and August, are the busiest periods for tourists visiting Turkey, ideal for beach tourism due to the warm weather. Coastal resorts in the Mediterranean and Aegean regions are particularly crowded. Although winter tourism is popular at ski resorts like Uludağ and Palandöken, the main influx of visitors occurs during the summer. Spring and autumn are preferred for cultural and nature tourism.


📢 Most Frequently Asked


How Did Turkey Achieve a Record-Breaking Number of Tourists in 2024?


Turkey's tourism sector reached new heights in 2024 by attracting 17,809,078 visitors between January and May. This incredible achievement is attributed to several factors, including extensive promotional efforts by the Ministry of Culture and Tourism, improved relations with key countries, and the diversification of travel offerings. In addition to traditional sea-sun-sand vacations, Turkey showcased its rich cultural heritage and natural beauty, appealing to a broader audience. The ease of visa regulations and enhanced travel infrastructure also played significant roles, ensuring a seamless and appealing experience for international tourists.


What Are the Key Attractions Drawing Tourists to Turkey?


Turkey offers a multitude of attractions that captivate visitors from around the globe. Historical cities like Istanbul boast a wealth of cultural sites including the Hagia Sophia, Topkapi Palace, and the Blue Mosque. The Mediterranean and Aegean coasts attract sun-seekers with pristine beaches and luxurious resorts in places like Antalya and Bodrum. Additionally, natural wonders such as Pamukkale's thermal terraces and Cappadocia’s unique rock formations offer unforgettable experiences. Turkey's diverse culinary scene, vibrant bazaars, and world-class hospitality further enhance its allure, making it a top destination for various types of travelers.

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